Maisín is a peptide-powered skincare brand made for women juggling it all — busy, chaotic, and unwilling to let self-care fall to the bottom of the list. As a new-to-market brand, they needed an identity and packaging that felt effortlessly luxe: premium, but warm and relatable, never precious or out of reach.

I designed the brand and packaging around a bold, signature green, used consistently across every touchpoint to build strong, instant brand recognition. The result is a distinctive, feel-good brand that's fun, relatable, and bouji without feeling unattainable.